intoCHAT vs CustomGPT.ai
A CustomGPT.ai alternative for small business websites
CustomGPT.ai is built for large knowledge bases and enterprise search, with plans from $99 a month. intoCHAT is a simpler AI agent for your website, trained on your pages and files, with a free plan and paid plans from $19 a month.
Competitor details checked:
Pricing compared
intoCHAT pricing
Free plan with 25 messages a month. Starter $19/month (3 agents, 2,500 messages). Pro $49/month (10 agents, 10,000 messages).
CustomGPT.ai
No free plan listed; 7-day free trial. Standard $99/month ($89/month billed yearly): 10 agents, 1,000 queries a month, 3 team members. Premium $499/month ($449 billed yearly): 25 agents, 5,000 queries a month, 5 team members. Enterprise custom. Checked October 2026.
CustomGPT.ai prices by agents, monthly queries and stored words, and every plan includes team seats. It is built for large document collections, with 60 million words of storage on Standard and 300 million on Premium, and lists SOC 2 Type 2 on all plans. intoCHAT costs less to start and has a free plan, but holds less content per agent, up to 1 million characters on Pro.
intoCHAT and CustomGPT.ai, feature by feature
| Feature | intoCHAT | CustomGPT.ai |
|---|---|---|
| Training your agent | ||
| Train on your website (crawl and sitemap) | Yes | YesWebsite and sitemap |
| Upload documents | YesPDF, Word, PowerPoint, Excel, EPUB and more | Yes1,400+ formats, including Office files |
| Q&A pairs with exact answers | Yes | PartlyApproved answers through the knowledge base or Skills |
| Rank important sources higher | Yes | Not stated |
| Automatic re-sync of website content | No | YesPremium plan and up |
| On your website | ||
| Chat bubble with one script tag | Yes | Yes |
| WordPress plugin | Yes | YesOfficial plugin |
| Shopify | YesTheme snippet and live product search | YesEmbed on Shopify; Shopify as a data source |
| Brand colors, avatar and launcher icon | Yes | YesAvatar, colors and icon size |
| Remove vendor branding on the cheapest paid plan | YesIncluded from $19/month | NoPremium ($499/month) and up |
| Actions and leads | ||
| Live product search without API keys | YesShopify, WooCommerce, Magento, VTEX, WordPress | Not stated |
| Call your own APIs during a chat | YesUp to 25 actions per agent | YesAPI integrations and MCP connectors |
| Lead capture form in the chat | YesEmail and phone | YesName, email, company or custom fields |
| Email alert for each new lead | Yes | Not statedLeads export to CSV or Zapier |
| Order tracking and returns | No | Not stated |
| Calendar booking | No | Not stated |
| Channels and team | ||
No | PartlySelf-built with the API and Make.com | |
| Facebook Messenger and Instagram | No | Not stated |
| Email channel | No | Not stated |
| Voice and phone | No | Not stated |
| Hand over to a human (live chat) | No | Not stated |
| Helpdesk and ticketing | No | PartlyWorks with Freshdesk, Zendesk and Intercom through integrations |
| Team members and roles | No | Yes3 members on Standard, roles on Enterprise |
| Public API and webhooks | No | YesRAG API; Zapier events |
| AI | ||
| Choose the AI model | NoOne managed OpenAI model | PartlyMode choice on Premium, full model choice on Enterprise |
| Replies in the visitor's language | Yes | Yes90+ languages |
Why choose intoCHAT instead of CustomGPT.ai
Start free, then $19 a month
intoCHAT has a free plan with 25 messages a month, and Starter costs $19 a month for 3 agents and 2,500 messages. CustomGPT.ai lists no free plan and starts at $99 a month.
Your brand on the cheapest paid plan
Remove "Powered by intoCHAT" from $19 a month and set bubble colors, avatar, launcher icon and tooltip. CustomGPT.ai lists branding removal from Premium at $499 a month.
Product search without API keys
Paste your shop URL and intoCHAT detects Shopify, WooCommerce, Magento, VTEX or WordPress and searches your live products. Answers show product cards with image, price and link.
An email alert for every lead
The lead form asks for an email or phone number by rules, keywords or the AI's judgment. Each new lead sends an email to you and up to 5 more addresses, and the leads table exports to CSV.
Exact answers come first
Q&A pairs take priority over other sources, and you can star a source so it ranks higher without retraining.
When CustomGPT.ai is the better choice
- You need to train on very large document collections, including YouTube videos, audio files and 1,400+ file formats.
- You run internal knowledge search with roles, SSO and private agent deployment on the Enterprise plan.
- Your security review asks for SOC 2 Type 2, or you want to pick the AI model, such as GPT or Claude, on Enterprise.
- You want to use the agent in Slack or through an MCP server in tools like Claude or ChatGPT.
- Several people need to manage the agents, with 3 team members included from Standard.
How to switch from CustomGPT.ai to intoCHAT
Crawl your website
Paste your website URL. intoCHAT reads your sitemap and links, finds up to 500 pages and lets you pick the ones to use. Upload PDFs, Word files or spreadsheets for anything that is not on the site.
Add your Q&A pairs
Copy the questions your customers ask most, with the answers you give today in CustomGPT.ai, into Q&A pairs. Q&A answers take priority over other sources, so the agent gives the exact answer you wrote.
Paste the script
Add the intoCHAT script tag before the closing body tag, or use the WordPress plugin or the Shopify theme snippet. Then remove the CustomGPT.ai widget code so visitors see one chat bubble.
Test in the Playground
Ask the questions your customers ask most and check every answer before you go live. If an answer is off, add a Q&A pair or star the source that should rank higher.
Frequently asked questions
Is intoCHAT cheaper than CustomGPT.ai?
Yes, for most small websites. intoCHAT has a free plan, Starter costs $19 a month and Pro $49 a month, while CustomGPT.ai starts at $99 a month for Standard and $499 for Premium. CustomGPT.ai includes far more storage, queries and team seats, so it can make sense for large document libraries.
Does intoCHAT have a free plan?
Yes. The Free plan includes 1 agent, 25 messages a month and 100,000 characters of training content, and the preview tool lets you chat with a temporary agent built from 5 pages of any website. CustomGPT.ai lists a 7-day free trial on its paid plans instead of a free plan.
Can I remove the intoCHAT branding?
Yes, on any paid plan, starting with Starter at $19 a month. CustomGPT.ai lists removal of its "Powered by CustomGPT.ai" branding from the Premium plan at $499 a month.
Does intoCHAT have SOC 2 or other certifications?
No. intoCHAT does not hold SOC 2, ISO 27001 or similar certifications. It collects only the contact details a visitor chooses to share, and you decide what the agent is trained on. If your security review requires SOC 2, CustomGPT.ai lists SOC 2 Type 2 on all plans.
How does intoCHAT learn about my business?
You paste your website URL and pick from up to 500 pages that intoCHAT finds through your sitemap and links. You can also upload PDF, Word, PowerPoint, Excel and other files, add text snippets and write Q&A pairs. Answers come only from these sources, and the agent says when it does not know.
Can intoCHAT show products from my store?
Yes. Paste your shop URL and intoCHAT detects Shopify, WooCommerce, Magento, VTEX, WordPress or a custom site and creates live product-search actions from the shop's public data, with no API keys or app install. Answers show product cards with image, price and link.
Can I choose the AI model in intoCHAT?
No. intoCHAT runs one OpenAI model that it chooses and manages, so there is nothing to configure. CustomGPT.ai offers capability modes on Premium and lets Enterprise customers pick specific GPT, Claude and Gemini models.
See it answer from your own website
Paste your website address and chat with an agent built from your pages. It takes about a minute.
Create your agent freeFree plan, no credit card needed.